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  • New Scientist’s Jo Adams: data is the beating heart of our business

    Audience engagement expert Bibblio is shining a spotlight on the many multi-platform magazine publishers that are thriving via its “Vertical Heroes” series of interviews. Here, Bibblio Co-Founder Mads Holmen speaks with New Scientist Marketing Director Jo Adams about subscription models, SEO visibility and their lab-like methodical processes for success. More

  • AFAR-publishes-experiential-travel

    AFAR Audience Development Director: let the data tell you if your ideas were right

    Audience engagement expert Bibblio is shining a spotlight on the many multi-platform magazine publishers that are thriving via its “Vertical Heroes” series of interviews. Here, Bibblio Co-Founder Mads Holmen speaks with AFAR’s Director of Audience Development Anni Cuccinello about the importance of listening to your data, optimising for search and building loyalty. More

  • Solar-panels

    pv magazine: content marketing and events are our growth areas

    Audience engagement experts Bibblio are shining a spotlight on the many multi-platform magazine publishers that are thriving via its “Vertical Heroes” series of interviews. Here, Bibblio Co-Founder Mads Holmen speaks with Berlin-head quartered pv magazine, which also has an Australian base, about going beyond the press release in their news reporting, branching into events, and being willing to change strategy if something doesn’t work. More